お一人様 (ohitorisama)
人 (hito) People
Karaoke for one: Japan's surging singles give
rise to solo business boom
Eighteen
million single households help spawn their own
industry, from karaoke booths and ramen bars
to bowling alleys
Spawn: If something spawns something else, it causes it to
happen or to be created.
Bowling alley: A bowling alley is a building which contains several
tracks for bowling
Booth: Cubicle, stand
A customer
sitting in a partitioned booth eats his ramen noodles Photograph: Behrouz
Mehri/AFP
Justin
McCurry in Tokyo
Tue 25 Dec
2018 11.00 GMT
At the the multi-storey Karaoke Kan
in the Shimbashi district of Tokyo, it doesn’t matter if you fail to hit the
right notes during your rendition of Danny Boy or Never Gonna Give You Up. Likewise,
there’s no need to reassure your friends
when they murder a classic hit.
Reassure: Support
That’s because Karaoke Kan is one of
a growing number of Japanese businesses catering to ohitorisama, or the solo
customer. Inside your karaoke booth for one, no one can hear you scream.
More than a third of Japan’s 53m
households are now occupied by a single person, according to the National
Institute of Population and Social Security Research, with the proportion
expected to rise to around 40% by 2040.
The rise of singledom has spawned
its own industry – catering not just for the 18 million Japanese living alone,
but also for married and cohabiting people who crave
time away from their partners, workers who want to escape from colleagues
during their lunch break and, yes, amateur crooners struggling
with their falsetto.
Crave: Need
Crooner [ kruːnəʳ ]: A crooner is a male singer who sings sentimental songs, especially the
love songs of the 1930s and 1940s.
All are united by the desire for
temporary liberation from peer pressure that, according to some experts, has
been exacerbated by the demands of social media.
“Our data shows sociable individuals
tend to seek solo activities,” Motoko Matsushita, a senior consultant at the
Nomura Research Institute, told Agence France–Presse.
The trend is being fuelled in part
by changes in Japanese society created by the decline of the traditional family
unit, in which two, and often three, generations lived under the same roof.
Government data shows the ratio of
households with parents and children is gradually shrinking as fewer adults
form long-term relationships. In 1980, just one in 50 Japanese men had never
been married by their 50th birthday, and one in 22 women. Now that status
applies to one in four men and one in seven women.
Few places in Tokyo encapsulate the
solo lifestyle more than Ichiran, a chain of ramen restaurants where diners eat
alone, largely uninterrupted by staff and out of sight of their fellow diners.
At the restaurant’s Shimbashi
branch, interaction with other humans was kept to a minimum when the Guardian
visited.
The first step was to buy a ticket
for a portion of ramen from a vending machine. Then, a flashing blue light
indicated a seat had become available at the far end of a counter divided into
10 booths by wooden partitions. A member of staff appeared, placed a bowl of steaming noodles on the table and lowered a slatted blind as he walked away. With
just enough elbow room either
side to manipulate the chopsticks, customers
ate in near-isolation.
Steaming: Hot
Slatted blind: A curtain with stripes very near between them.
Walk away: If you walk away from a problem or a difficult situation, you do
nothing about it or do not face any bad consequences from it: he most
appropriate strategy may simply be to walk away from the problem
Enough elbow room: If there is enough elbow room in a place or vehicle, it is not too
small or too crowded.
Chopsticks: a pair of small sticks of wood or ivory, held together in one hand and
used in some Asian countries as utensils, as to lift food to the mouth
The ohitorisama phenomenon isn’t
confined to dining out and singing karaoke. An array of businesses, from
bowling alleys to travel agencies, now welcome solo customers in settings that
traditionally cater to groups. They can reserve
partitioned seats at cinemas and jump the queue for popular rides at theme
parks.
Cater: Provide
“Businesses are offering various
goods and services in response to the trend for people to enjoy activities
alone,” Matsushita said. “The depth and range of these services is a reflection
of the expanding nature of that trend.”
At Karaoke Kan, there was time for
one last song before the hour-long session ended. The Guardian settled on the
1970s Eric Carmen hit – All by Myself – but soon realised that something wasn’t
quite right; because for one precious hour on a freezing afternoon in a city of
almost 14 million people, the song’s chorus, “don’t wanna be all by myself”,
couldn’t have been further from the truth.
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